Best Areas / Zones
Montego Bay
Easiest arrival and resort-friendly group flow
Negril
Sunset energy + relaxed beach days
Ocho Rios
Adventure + waterfall activity stacking
Fully Supported
Jamaica
Rhythmic, bold, and warm with strong couples and friend-group appeal when itineraries balance adventure, food, and downtime.
Budget Bands
Smart
$1,500-$2,300 per traveler
Balanced
$2,300-$3,400 per traveler
Premium
$3,400+ per traveler
Airport + Arrival Logic
Primary airport: MBJ for Montego Bay and Negril plans. Keep first day light due to airport flow. Use pre-arranged private transportation after dark.
Lodging Strategy
Tier 1: pick zone and vibe fit. Tier 2: curated stay list plus timing strategy. Tier 3: rooming assignments, transfer control, and booking coordination.
Operational Watchouts
Traffic and rain can shift timing quickly. Avoid hard commitments within two hours of long transfers. Re-confirm all pickup windows.
Excursions
Dunn's River + Blue Hole
classic adventure
Catamaran cruise
group social
Ricks Cafe sunset block
signature vibe
Sales Angles + Content Hooks
Sell Jamaica as curated energy: FEAT gives clients the culture and fun without the organizer doing manual follow-up.
Sample itinerary: Day 1 arrival + easy dinner, Day 2 beach + local dinner, Day 3 waterfall/adventure, Day 4 free day + sunset. Content hook: "Jamaica vibes without group-chat chaos."